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As consumers, we are very fortunate in the U.S. to have the variety of choices we can pick from when it comes to shopping for products to help us care for our oral health. But have you ever found yourself frustrated, trying to decide which products work and which are a waste of time because they don’t live up to their claims? Whether trying to find a toothbrush, or dental floss that lives up to its claims, how can you know what works before buying it and trying it out?

Luckily, as consumers we have an advocate on our side, an organization that has scientifically tested these kinds of products for us. The ADA (American Dental Association) helps consumers like us find oral health products that do what they claim to do on the packaging. They have given over 300 dental products their Seal of Acceptance. Why is this important? The ADA seal means the product has not only been rigorously tested and found to be safe, but that they also actually fulfill the claims on the packaging. You can find this seal on everything from toothpaste to denture products to chewing gum.

The ADA is a patient-centered, science-based and ethically-driven association having done extensive research on all products carrying its Seal of Acceptance, and most importantly, receives no payment for its endorsements. It also has a code of ethics for the dentists who belong to the association, specifically that they: 1) promise to do no harm, 2) always do good and 3) treat patients fairly and honestly. This association sets the bar for how dental products and technologies should be defined, how they should perform, and how the products and technologies need to be able to work together.

The ADA not only creates the standard for dental products in the United States, but it also participates in international standards development. The ADA standards are so high that companies carrying their seal have been asked to meet standards that are even higher than what the law requires. It recognizes the following eight areas: dental public health, endodontics, oral and maxillofacial surgery, oral pathology, orthodontics, pediatric dentistry, periodontics, and prosthodontics.

The next time you find yourself on the hunt for an oral health product that works, look for the ADA Seal of Acceptance as your guide. Any product with this seal will do the job, and do it well. If you have any questions or would like to schedule your next dental visit, please call our dental team at 770-536-8868 today.